Rihanna Eyeing To Launch A Kids Brand After Fenty Beauty And Savage x Fenty
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After her immensely successful beauty and lingerie business ventures, Rihanna is planning to launch a kids’ brand.
Rihanna is a mother of two sons, RZA and Riot. (Photo Credits: Instagram)
Rihanna is not only among the most celebrated figures in the entertainment industry but also a big name in the business world. With a staggering net worth of $1.4 billion, she is one of the richest female singers in the world, second only to Taylor Swift. Rihanna, who has several accolades in the field of music, has built an empire for herself, which includes her beauty brand, Fenty and the lingerie line Savage x Fenty.
Like any other great mind, Rihanna isn’t planning to limit herself to just these two niche brands. As per a source quoted by Life & Style, the Barbadian actor-singer has plans to launch a brand for kids. “Rihanna has set her sights on designing for kids,” said the source. The insider further shared that the 36-year-old singer-turned-businesswoman is confident about what to deliver to parents all around the world, being a mother herself. The source added, “She knows she can deliver stuff other parents will want.”
For the uninitiated, the 36-year-old singer started dating ASAP Rocky in 2021. A year later, the couple announced that they were expecting their first child together. In May 2022, Rihanna welcomed her first son, RZA Athelston Mayers. Meanwhile, during the Super Bowl LVII halftime show performance, the singer dramatically announced her second pregnancy. In August 2023, she gave birth to her second son, Riot Rose Mayers.
A while back, Rihanna posted a series of pictures with her sons, RZA and Riot. In the photos, the trio is seen wearing matching onesies from her brand, Savage x Fenty. The Barbadian singer opted for a dramatic hairdo with her outfit and two delicate neckpieces. Meanwhile, both her sons were seen playing with their toys. In the caption, Rihanna wrote, “Yea, I know! We are officially one of those families that match for the holidays. Forever Savage Onesies for the whole family are on the site now.”
Meanwhile, Rihanna also shared a video showcasing why “being a boy mom is an Olympic sport.” In the clip, her firstborn was seen giving it all to escape from his playpen. Her two-year-old toddler, dressed in a yellow-striped upper and lower, finally got out of the playpen after several tries. After getting out, he quickly grabs his water bottle. This entertaining clip left Rihanna’s friends and fans in splits.
Rihanna released her eighth studio album, Anti, in 2016, and since then, she has focused more on her businesses.
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